With over a half million Youtube views and a recent sign to XL recordings (Ratatat, Tyler The Creator, The XX), I'd be surprised if the wheels on the hype/cred machine don't start turning fast for Jai Paul. The first legit track released from his upcoming album, BTSTU (XL Edit), has a heavy Prince/Dub/R&B vibe that's entirely consumable by the pop machine.
Last year's chillwave epidemic gave Carles from Hipster Runoff at least half of his content for the year. The songs that got zenithed were fun yet hazy and forgettable in the same way I remember good summers. Despite the complete hijack of anything that even remotely resembles a positive connotation of the word 'chillwave', I'm diggin' this track. With Sub Pop and the producer behind Animal Collective’s Merriweather Post Pavillion and Gnarls Barkley’s St. Elsewhere behind the new album, there should also be a few good jams for summer on the way.
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